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Case Study: Digital Video Production Simmons College

Challenge

The Simmons College School of Social Work wanted to find a way to make compelling presentations on behalf of its Urban Leadership Program without having to assemble a group of graduates and instructors for personal appearances.

The site needed to let visitors easily find health information and resources related to book topics, while also integrating a robust content management system that could be utilized by BWHBC staff for efficient site updates.

Solution

Human Service Solutions teamed up with co-producer Skeey Interactive in order to produce a ten-minute digital video that captured the message and goals of the program while highlighting the personal experience of students, instructors and partner agencies:

  • Full pre-production planning to refine the strategy and process for capturing the right footage and presenting the right message
  • In-depth on-location and studio interviews with program graduates, instructors and program partners
  • Post-production editing of footage to format transferable for viewing on CD, DVD, VHS or the Internet
  • Created CD ROM and VHS tape for convenient distribution, presentation, and viewing
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