Simmons College Urban Leadership Program
Case Study: Digital Video Production Simmons College
The Simmons College School of Social Work wanted to find a way to make compelling presentations on behalf of its Urban Leadership Program without having to assemble a group of graduates and instructors for personal appearances.
The site needed to let visitors easily find health information and resources related to book topics, while also integrating a robust content management system that could be utilized by BWHBC staff for efficient site updates.
Human Service Solutions teamed up with co-producer Skeey Interactive in order to produce a ten-minute digital video that captured the message and goals of the program while highlighting the personal experience of students, instructors and partner agencies:
- Full pre-production planning to refine the strategy and process for capturing the right footage and presenting the right message
- In-depth on-location and studio interviews with program graduates, instructors and program partners
- Post-production editing of footage to format transferable for viewing on CD, DVD, VHS or the Internet
- Created CD ROM and VHS tape for convenient distribution, presentation, and viewing