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You’ve invested a lot into your email marketing campaigns, and you want your emails to perform as effectively as possible. These days, that means ensuring that your emails are designed to to display properly for all of your recipients, across all devices - from desktop to tablet and handheld. Too often, emails are designed in a manner that does not display well on handheld devices such as iPhone and Android, and that means that you are missing an opportunity to reach a significant portion of your audience (sometimes in excess of 50%!). Fortunately, there are a range of best practices that can be applied to ensure that your emails display optimally for all of your recipients on any device. Responsive design is one of the best ways to accomplish maximum email compatibility and effectiveness for reaching both mobile and desktop users alike.

Effective Email Design and Production

Whether you want to provide your own email design concepts, or have us create a design for you based on your brand and/or other collateral materials, we can make sure that your email is formatted to modern standards that will deliver results.

Mobile-Friendly, Responsive Email Design

We will code your email in HTML and CSS that utilizes media queries to help achieve optimal formatting across all devices of all sizes. We will also ensure that your email degrades gracefully to display well on email clients that do not support media queries or other coding and styling practices.

Responsive Email Testing

With people viewing email on more devices and platforms than ever before, thorough testing is a must. We will test your responsive email design to ensure that it displays properly on all popular email clients - from multiple versions of Outlook to Gmail, and Apple Mail - from desktop email software, to mobile email apps and webmail clients.

Optimized for Email Conversions and Results

Ultimately, your email campaigns are intended to produce results and convert users toward taking some measurable actions. Whether the aim of your email is to facilitate new sales leads, whitepaper downloads, webinar or event registrations, or simply clicks to your website, your responsive emails will be designed with conversion goals at the forefront of your email strategy.

Agencies and Corporations

Are you an agency or corporate marketing department seeking a reliable partner to produce responsive designs for your email campaigns on an ongoing basis? No problem, we can develop an email production plan that is tailored to your needs.
 

To learn more, simply complete the form below and we’ll be happy to follow-up with additional information, including:

  • Needs Assessment
  • Cost Estimates
  • Questions & Answers