by Amy | Sep 2, 2025 | Branding, Digital Marketing
Why A New Website Won’t Solve Your Organization’s Branding Problem Most organizations consider their website to be a key tool that is essential to the success of their efforts. This is good for their organization, as well as agencies like ours; after all, our...
by Amy | Sep 2, 2025 | Campaigns, Digital Marketing
What is a Google Ad Grant? Google Ad Grants is a program that provides qualifying nonprofit organizations with an in-kind donation for (free) Google Ads search advertising, with a budget of $10,000/month. This is a wonderful program that allows nonprofits to have...
by Amy | Aug 29, 2025 | Digital Marketing, Hosting, Optimization, SEO
Type any query into Google and you will receive thousands of results displayed in a variety of ways on the search engine results page (SERP). Although Google has been evolving the format of its search results over a number of years, many users still do not fully...
by Amy | Aug 29, 2025 | Campaigns, Digital Marketing, Hosting
If you manage a Google Ads account, you have probably noticed an increasing number of unsolicited calls and emails appearing to come from Google over the past year. The individuals behind these communications identify themselves as a “Google Account Strategist”, and...
by Amy | Aug 27, 2025 | Digital Marketing, Optimization, SEO
Getting visitors to your website is only the first step in a journey that results in a measurable action. You don’t just want visits for the sake of attracting users who will never interact with your business or organization. You want to motivate users to...
by hssweb-admin | Jul 10, 2025 | Architecture, Digital Marketing, Optimization, SEO, Web Design, Web Development
Thinking About Those Website Updates? Start Planning Now for the Year Ahead. With the start of a new year, many of us face the daunting challenge of attempting to wrap up loose ends while simultaneously planning for the year ahead. So what do you do when you are a...
